Good question
Karl:
We get accused of doing too much SLSA (ready-to-fly) coverage, but the truth is that in the last year or two, the reviews have amounted to not much more than Dave Martin's Light Stuff column, so 2 pages out of 60-some editorial pages an issue. In 2007, we had a total of 36 pages SLSA coverage, including the buyer's guide, which I intend to move to electronic form only in 2009, the next time we'd do it. Even with the directory, that's less than 5% of our total editorial pages.
It's true that for awhile there, in 2005 and early 2006, we did cover a lot of the SLSAs hoping that many of them would become quickbuild (beyond 51%) ELSAs; that familiarity would be beneficial to the readers and to us as we looked more carefully at supposedly forthcoming the kits. But that part of the market has just not matured and other readers, like yourself, questioned why we were writing about them. By and large, since the middle of 2006, we haven't.
Maybe there's confusion over the types of LSAs. We have pushed Light Sport Experimentals (either Experimental/Amateur-Built [51%] or ELSA) quite a lot because our readers say, in person and in our recent survey, that this category is high on their list. We treat these much the same way we would larger kit- or plansbuilt designs.
Two recent cover subjects, the Rans S-19 and the Texas Sport Cub, were both EX/AB aircraft, not SLSAs. In fact, I don't think Randy Schlitter has the production line up for the S-19 yet, but he is definitely shipping kits for the amateur-built version. But it can be confusing because the S-19 will be sold as an SLSA as is the Legend Cub. I have been fairly relentless pointing out how much better some of these designs would be under the (current) freedom of the EX/AB rules than as ELSAs or SLSAs. Anyway, maybe you saw those and thought we were covering ready-made SLSAs.
That's a long answer to a short question. Sorry.
As for our planning process, it's er...ah...fairly organic. I have an idea about larger topics, like the metal or composites series (and the Ron Alexander fabric series to launch in the July issue), plus the avionics series Stein is writing for us, and make it happen over the long term. I watch the industry and try to fly the newer models; can't wait to fly the RV-12 myself, actually. Then we get story suggestions from our writers and from elsewhere. These make up probably 30% of the total.
In any case, if you look closely, you'll see that the vast majority (like 95%) of our coverage centers on Experimental/Amateur-Built aircraft with an emphasis on building techniques and what we'd have called utility features at AOPA: how to do this, how to do that, how to actually get your airplane finished.
I hope that answered your question.
--Marc